ANALISIS KEPUTUSAN PEMBELIAN DI TIKTOK SHOP MELALUI PROMOSI, CELEBRITY ENDORSMENT, VIRAL MARKETING, DAN ONLINE CUSTOMER RATING. JAMSS [Internet]. 2025 Dec. 29 [cited 2026 Apr. 30];7(1):86-97. Available from: http://jamss.untrimbali.ac.id/index.php/JAMSS/article/view/67